As a business owner, answer us one thing: do you equate more leads with more money?
It’s ok if you do. It seems logical, but it’s a trap. More leads do sound great until you realize you’re paying…
More leads. More revenue. More growth.
Sounds like a dream, right?
Until your processes start falling apart, your team is stretched thin, and suddenly you’ve got bigger problems than you start…
What does it actually take to grow a home service business from the ground up?
Kent and his wife started their cleaning company themselves. And now? It’s a thriving business with a substantial te…
Should you let AI run your marketing? Maybe? Maybe not?
This isn’t an anti-AI conversation. We promise.
This is a conversation about how AI can make your marketing smarter and more efficient…
On the hunt for a good business coach? Here is where you should start.
Every coach will promise you support. Every coach will promise you revenue growth and may even attach a number to it. Every…
Google’s changed the rules. Again. Roofing contractors are scrambling because Google has decided to take away the direct call button, and it’s no longer showing in the initial Local 3-Pack for roofi…
Google reviews have officially entered their ‘it’s complicated’ era and are acting like an unhinged ex.
They’re getting better at spotting patterns that look suspicious, like review surges, copy-…
We tackle one of the most confusing challenges contractors face when evaluating marketing agencies and services: understanding what they’re actually buying.
Are you investing in results, ranking…
You can run great ads. You can rank on Google. You can generate steady leads.
But if you’re slow to respond…you’re just funding your competitor’s growth.
In episode 71 of Trades Secrets: Contr…
If your paid ads “didn’t work,” did the ads fail… or did the strategy?
In our latest episode, we tackle the question contractors ask on repeat: Where the heck do I even start with paid media…
