Trades Secrets:
Episodes
Ep 70 – Where Do I Start With Paid Media?
If your paid ads “didn’t work,” did the ads fail… or did the strategy?
In our latest episode, we tackle the question contractors ask on repeat: Where the heck do I even start with paid media…
Ep 69 – Where Do I Start With Online Visibility?
Contractor marketing has a buzzword problem.
But we tackle it head-on in our latest episode, cutting through the noise and answering REAL questions about all the acronyms and fluff.
Where shou…
Ep 68 – How Stephen Spallo Scaled A Contracting Business from $2 Million to $7 Million in 2 Years
We sat down with Stephen Spallo, now the Chief Operating Officer at Stag Homes Design Build. Before stepping into that role, Stephen played a key part in growing a residential contracting company fr…
Ep 67 – 2025 In Review – What You Can Expect In 2026
This is not just a look back. It’s a look forward – through the lens of curiosity, intentionality, and growth. The hosts also outline how they’re thinking about 2026: where to double down, what to r…
Ep 66 – AI Hallucinations – What They Are and How to Fix Them
In this mind-bending episode of Trades Secrets, Amanda and Devon dive headfirst into the weird and wild world of AI hallucinations. What does it really mean when artificial intelligence “hallucinate…
Ep 65 – Imposter Syndrome Is A Superpower
Everyone feels like a fraud sometimes. But what if that feeling isn’t a weakness, but a sign that you are growing into something bigger? In this episode of Trades Secrets, Devon and Amanda dive deep…
Ep 64 – 3 Ways to Generate More Leads in 2026
In this episode of Trade Secrets, we’re finally in the same room and diving into three simple, seriously effective ways contractors can generate more leads in 2026. Whether you’re just getting start…
Ep 63 – How Smart Contractors Are Selling Roofs In A Click
If you’ve ever wished quoting a roof could be as quick and painless as ordering takeout, you’re going to love this episode. We sat down with Roofle’s Matthew McDaniel and Chris Morris to talk about…
Ep 62 – Roofle-ution
How we went from skeptics of Roofle, the popular satellite-based roofing calculator, to becoming official resellers—and to be honest, huge fans.
We break down how the tool has evolved over the la…
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