Ep 70 – Where Do I Start With Paid Media?

If your paid ads “didn’t work,” did the ads fail… or did the strategy?

In our latest episode, we tackle the question contractors ask on repeat: Where the heck do I even start with paid media?

Amanda breaks down the exact framework we use before spending a single dollar — because no, you do not need to be on every platform known to mankind to win.

Let’s dig into what’s inside this week’s episode…

🎙️ Episode Highlights

• How to decide where your budget should actually go
• Why a failed test doesn’t mean a platform is ‘dead’
• The difference between hiring a strategist and an order taker
• Why sending paid traffic to your homepage is quietly killing your ROI
• So much more!

Let’s go!